For Saucony, we explored the idea of a designer from the past colliding with one from the future. Working with a tight budget, we built the contrast through set design and let the edit drive the tension between the two worlds, until they eventually merged to introduce a new Saucony product. On this project I wore multiple hats, from direction and cinematography to edit, VFX and grade. With a clear vision from the outset, it was a process I felt confident bringing to life.